Every company wants to be data-driven. Almost none of them are.

The foundational work of getting clean data into your tools is tedious, mission-critical, and built on tools that weren't designed to do it for you. We're fixing the foundation.

Why we exist

Every dashboard, every campaign, every model rests on tracking. And tracking has been the most tedious, deprioritized layer of the data stack. Touched by everyone, owned by no one.

The result: dashboards nobody trusts. Campaigns optimized on bad signals. Teams trapped in endless cycles of redefining metrics and auditing data that should have been trustworthy from the start.

Our founders are seasoned data and analytics professionals who lived this problem first-hand, on every side of it.

What we’re building

Flisk is an AI agent for tag management. We automate the work at the top of the data pipeline: tracking implementation, monitoring, maintenance, documentation. So the data flowing into every downstream tool is actually reliable.

We believe that when you eliminate the grunt work and the bottlenecks, you don’t just save time. You unlock your organization’s ability to move at the speed of your ambition.

Where we’re going

A future where the people who collect data and the people who depend on it are freed from the menial work of data implementation. Free to spend their time on the creative, strategic, and inventive work that humans enjoy most and do best.

Founders

Sameen Karim

Co-Founder

“Started coding in middle school. Founded Eventable, acquired by Rockerbox, where I led Product. Tracking implementation was the single biggest blocker to onboarding customers, every time. Plenty of tools solve the tail of the data pipeline. Nobody is solving the top.”

Jay Sylvester